To find out that you’re one of the chosen, you first have to like the page. It is only available in select areas, and the emoji will vanish after the month is over.
Facebook, for its part, rolled out a limited-edition reaction emoji in honor of Pride, shaped like, of course, a Pride flag. June is Pride Month, which means 30 not-so-straight days of companies suddenly getting woke, incorporating rainbows into their logos, and, if you’re Hellmann’s or Abercrombie & Fitch, sending some very ill-advised tweets.
